VICI is a lifestyle & entertainment application that began life in 2015 as a passion project designed and developed by myself and Miles Aubert, Ph.D. VICI quickly grew into a functional end-to-end or “door-to-door” prototype with the single goal of revolutionizing how users would browse bar and nightlife options in unfamiliar cities. By basing results on manually provided parameters, VICI delivers a more curated list of results with a higher chance of user satisfaction.
Along the way, Miles and I realized we were onto something much more valuable with the functional elements we were combining with VICI and we began to build towards something a bit new. An all-in-one night-out mitigation tool. A tool not only to help our users get to where they don't even know they want to be but also helping ensure they return home safe as well!
Roles
Wireframing
UI/UX Design
Graphic Design
Project Management
Partners
Miles Aubert
Client
Internal Product
Agency
DM'D
Completed
Ongoing